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Alianza Launches Business Cloud Communications for Service Providers

Pleasant Grove, Utah — May 17, 2021 — Alianza, Inc., the full-stack cloud communications platform for service providers, has launched its new Business Cloud Communications solution. The solution addresses a clear market need in the service provider product portfolio to expand cloud PBX services by offering business mobility, messaging, and video conferencing. In a 2021 study done by Independence Research, nearly half of businesses surveyed stated they would prefer to add collaboration services to their existing voice solution, and 87% indicated they would prefer to purchase a combined solution from their broadband provider[1].

Following Alianza’s acquisition of CounterPath in March 2021, the combined teams have rapidly integrated their next-generation cloud PBX platform with softphones, cloud meetings, and mobile UCaaS solution – creating an easy-to-manage upgrade path for business customers. The combination of technologies showcases the best of both companies and supports service providers in addressing the 67% of organizations who are moving significant portions of their Unified Communications solutions to the cloud[2].

Business Cloud Communications enables service providers to quickly add a voice-first unified communications solution to their product portfolio. The solution not only meets the needs of technology workers in remote, in-office, or hybrid work environments, but also addresses the growing market of frontline workers needing advanced solutions to communicate more effectively in the digital age.

“Alianza is set to position Xplornet Enterprise Solutions as a leader in Canada’s business VoIP solutions market,” said Robbie Zetariuk, Vice President, Xplornet Enterprise Solutions. “Like Enterprise Solutions, Alianza recognizes that each business is unique with different requirements. The scalable, customizable, and easy-to-use features of Business Cloud Communications will allow us to deliver another valuable solution to our enterprise customers.” 

“Business Cloud Communications enables service providers to evolve and upgrade their business communications portfolio,” said Justin Cooper, EVP of Product and Customer Success at Alianza. “By providing different service tiers within the solution, it is easy to customize and offer flexibility and scalability, allowing service providers to create packages that map to their business customers’ needs.”

Powered by the agile, easy-to-use Alianza Cloud Communications Platform, Business Cloud Communications expands on an already robust set of commercial services offerings for service providers including POTS replacement Business Lines, Cloud PBX, SIP Trunking, and Business Text Messaging. The cloud communications platform helps service providers quickly realize the massive opportunity for growth in the next-generation communications market.

[1] Independence Research, 2021 Small and Medium Cloud Communications Survey

[2] GetVoIP, The State of Unified Communications in 2020


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About Alianza

Alianza connects people with a full-stack cloud communications platform that empowers service providers to rapidly create and deploy high-value communications offerings. With exceptional quality and always-on availability, service providers leverage our product suite to innovate and address the evolving market demands of business and residential customers with an easy to manage, easy to consume, and highly profitable platform. Cloud communication products include voice, video conferencing, and text messaging for businesses, residential phone service, and standalone UC softphones. Our team of experts has a passion for transforming communications delivery and ensuring first-rate customer experiences. Alianza serves more than 600 satisfied customers across 60 countries. Learn more about our solutions at and follow us on Twitter and LinkedIn.