Ripe for Revival hosts ribbon cutting for new Brightspeed Mobile Market in Rocky Mount on Oct. 21

Ripe for Revival hosts ribbon cutting for new Brightspeed Mobile Market in Rocky Mount on Oct. 21

WHAT: Ripe for Revival will conduct a ribbon cutting for its new pay-what-you-can mobile market funded by Brightspeed, North Carolina-based provider of the country’s fastest internet service, as determined by HighSpeedInternet.com, at 10:30 a.m. Tuesday, Oct. 21, 2025.

BACKGROUND: Ripe for Revival, a Rocky Mount, N.C. nonprofit, operates a fleet of mobile markets selling local produce, meat and dairy to the public at about 30 percent off retail prices at about 30 sites per week in eastern and central North Carolina.

This investment by Brightspeed brings the Ripe for Revival fleet up to 10 mobile markets, a combination of converted campus buses and adapted trailers. Brightspeed serves more than 555,000 homes and businesses in North Carolina, including 53,000 in Edgecombe and Nash counties, with the connectivity needed for today’s digital world.

The ribbon cutting will happen before the mobile market event held every Tuesday at Station Square in downtown Rocky Mount, N.C

WHO SHOULD ATTEND: Media are invited to cover the ribbon cutting and interview officials, including:

• Rocky Mount Mayor Pro Tem Tom Harris
• Brightspeed Director of Government Affairs Steve Brewer
• Ripe for Revival founder Will Kornegay

WHERE: Station Square, 301 S. Church St., Rocky Mount, N.C. 27804

WHEN: Tuesday, Oct. 21, 2025

•   10:30 a.m.: Ribbon cutting with remarks from community leaders and officials with Brightspeed and Ripe for Revival.

•   11 a.m.-12:30 p.m.: The market will be open to shoppers.

For images of the Brightspeed mobile market, go to this Dropbox folder. Credit: Ripe for Revival.

ABOUT RIPE FOR REVIVAL

In 2018, entrepreneur Will Kornegay started Ripe Revival to help farmers find markets for their imperfect produce. Ripe Revival uses the produce to create value-added products and consumer packaged goods as well as offer delivery of food subscription boxes to consumers’ homes from the Triangle to the coast. In 2021, Kornegay started Ripe for Revival, the company’s nonprofit arm to operate a fleet of pay-what-you-can mobile markets to address food insecurity in North Carolina. The mobile markets sell local produce, meat and dairy to the public at about 30 sites per week in Beaufort, Bertie, Edgecombe, Granville, Halifax, Harnett, Hertford, Johnston, Lenoir, Martin, Nash, Northampton, Pitt, Sampson, Wake and Washington counties. The innovative approach to addressing food insecurity has garnered media attention from Southern Living, Our State, WRAL, WITN, WNCT, Public Radio East and more. Info: ripeforrevival.com.

ABOUT BRIGHTSPEED

Headquartered in Charlotte, N.C. and with assets and associated operations in 20 states, Brightspeed provides broadband and telecommunications services through a network platform capable of serving more than 7.3 million homes and businesses. Our nearly 4,000 employees are committed to building a future where more communities benefit from a more connected life, deploying a state-of-the-art fiber network and a customer experience that makes being connected as simple as it should be. For more information, please visit www.brightspeed.com.