FBA Presents – Win Broadband Subscribers with the Right TV Experience
October 9 @ 1:00 pm - 2:00 pm
As broadband competition heats up, video remains one of the most powerful tools for winning new customers and keeping existing ones loyal. The challenge? Launching and running a compelling TV service often feels expensive, complex, and resource-intensive. It doesn’t have to be.
Join us to see how operators can use a modern, pre-integrated TV platform to add real value to broadband bundles – without overloading teams or budgets.
Who Should Attend
This session is designed for leaders driving broadband growth, product bundling, and customer experience, including:
- Broadband & ISP executives looking to win share in competitive markets by beating incumbent offers.
- Product managers evaluating video as part of a converged broadband offer – or aiming to deliver a superior consumer TV experience.
- Technology & operations teams seeking to replace legacy systems with a simpler, faster deployment.
- Sales & marketing teams focused on acquisition, churn reduction, and ARPU growth.
What You’ll Learn
- How to efficiently launch and manage TV services with a proven, out-of-the-box solution.
- Practical ways to enhance broadband value with engaging content, seamless UX, and broad device support.
- How operators are using TV to reduce churn – especially among families, older users, and casual viewers.
- How to navigate content rights and build the optimal content bundle.
- How to overcome common transition challenges: ad insertion, legacy migration, and serving a diverse subscriber base.
Presented by:
