FBA Presents – Win Broadband Subscribers with the Right TV Experience
October 9 @ 1:00 pm - 2:00 pm
- This event has passed.
As broadband competition heats up, video remains one of the most powerful tools for winning new customers and keeping existing ones loyal. The challenge? Launching and running a compelling TV service often feels expensive, complex, and resource-intensive. It doesn’t have to be.
Join us to see how operators can use a modern, pre-integrated TV platform to add real value to broadband bundles – without overloading teams or budgets.
Who Should Attend
This session is designed for leaders driving broadband growth, product bundling, and customer experience, including:
- Broadband & ISP executives looking to win share in competitive markets by beating incumbent offers.
- Product managers evaluating video as part of a converged broadband offer – or aiming to deliver a superior consumer TV experience.
- Technology & operations teams seeking to replace legacy systems with a simpler, faster deployment.
- Sales & marketing teams focused on acquisition, churn reduction, and ARPU growth.
What You’ll Learn
- How to efficiently launch and manage TV services with a proven, out-of-the-box solution.
- Practical ways to enhance broadband value with engaging content, seamless UX, and broad device support.
- How operators are using TV to reduce churn – especially among families, older users, and casual viewers.
- How to navigate content rights and build the optimal content bundle.
- How to overcome common transition challenges: ad insertion, legacy migration, and serving a diverse subscriber base.
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